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| Services Marketing - Trsm&Hosp - 3571 | ||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||||
The Bachelor of Commerce (BCom) (Services Marketing – Tourism and Hospitality) prepares students for management positions in the rapidly growing tourism and hospitality industries. Students receive rigorous grounding in business fundamentals, as well as major studies in Marketing, Tourism and Hospitality. These studies are combined with hands-on industry training and work experience. For detailed information on the professional recognition this degree offers please visit Professional Recognition of Programs in the UNSW Online Handbook. Program Objectives and Learning Outcomes Students who complete this degree will have a rigorous grounding in tourism and hospitality management, accounting, economics and business statistics; hands-on industry training and employment experience; and leadership, management and communication skills.
During the first 6 months of the degree students undertake operational training in hospitality and event management at Kenvale College, one of Australia's leading accredited hospitality and event management trainers. This practical training allows students to gain essential hands-on skills in service management and results in the completion of a nationally accredited Certificate III in Events, and an optional Certificate III in Hospitality. Students also have the opportunity to further their studies and complete a nationally accredited diploma. Studies leading to the award of the Bachelor of Commerce (Services Marketing – Tourism and Hospitality) degree normally consist of 192 UOC or 32 courses to be completed over 4 academic years. These UOC need to be made up of:
Compulsory core courses account for 24 UOC (4 courses)
Flexible core courses account for 24 UOC (4 courses). Students should choose 4 courses from the following list:
Year 1: Core Concepts and Principles
*ECON1102 is required if ECON2117 is taken in Year 3
Year 2: Core Concepts and Principles
Year 3: Management Techniques
Year 4: Solutions and Strategies
General Education Requirements Students in this program must complete 12 UOC in General Education courses or their equivalent (unless otherwise entitled to exemption). For further information about General Education Requirements please refer to the UNSW Online Handbook.
Please note that students enrolled in programs within the Australian School of Business cannot take General Education courses offered by the School. These restrictions also apply to the following courses:
If students are unsure of their General Education Requirements they should contact the Australian School of Business Student Centre (Ground floor, West entrance, Australian School of Business building)
Students interested in studying at Honours Level should refer to the relevant Honours plan record for entry requirements.
Rules relating to the award of the degree of Bachelor of Commerce shall apply wherever relevant. Students are advised to consult the Academic Rules for further information
For information regarding fees for UNSW programs, please refer to the following website: https://my.unsw.edu.au/student/fees/FeesMainPage.html
For further information, refer to the Professional Recognition of Programs in the UNSW Online Handbook.
Entry is by academic achievement and additional selection criteria, for more information please refer to the application procedure.
Please note that these requirements may be subject to change. Students should always follow the program requirements according to the year they started their degree. For more information please visit Previous UNSW Online Handbooks. Contact the Australian School of Business Student Centre for advice. tel: + 61 2 9385 3189 location: Ground Floor, West Wing, Australian School of Business Building Forms, policies and procedures Frequently asked questions |
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