Public Relations & Advertising - MDIAP14751
Stream Summary
Faculty: Faculty of Law
School: School of the Arts and Media
Contact: sam@unsw.edu.au
Program: 4751 - Media (PR & Advertising) / Law
Award(s):
Bachelor of Media (Major)
View stream information for previous years
Stream Outline
Stream Structure
- Media Core (12 UOC)
- Prescribed Media Electives (24 UOC)
- PR and Advertising Core (48 UOC)
- Prescribed PR and Advertising Electives (12 UOC)
Core Courses
Media Core
PR and Advertising Core
- MDIA2005 Advertising (6 UOC)
- MDIA2006 Communication Strategies (6 UOC)
- MDIA3000 Public Relations Discourse (6 UOC)
- MDIA3003 Media Portfolio (6 UOC)
- MDIA3005 Social Innovation & Engagement (6 UOC)
- MDIA3008 Crisis Communication (6 UOC)
Prescribed Electives
Media
Students will complete any two of the following:
- ARTS2091 Mobile Cultures (6 UOC)
- ARTS2092 Global Media (6 UOC)
- ARTS2093 Social Media (6 UOC)
- ARTS2095 Digital Tech and the Self (6 UOC)
Students will complete any two of the following:
- ARTS3091 Advanced Media Issues (6 UOC)
- ARTS3092 Media in Asia-Pacific (6 UOC)
- ARTS3093 Media Power (6 UOC)
- ARTS3096 Media and Climate Change (6 UOC)
- ARTS3097 Current Debates in Media (6 UOC)
- MDIA3007 Media Internship (6 UOC)
PR and Advertising
- ARTS1010 Life of Words (6 UOC)
- ARTS1060 Introduction to Film Studies (6 UOC)
- ARTS1062 Hollywood Film (6 UOC)
- ARTS2063 National Cinemas (6 UOC)
- ARTS2091 Mobile Cultures (6 UOC)
- ARTS2093 Social Media (6 UOC)
- ARTS2094 Visual Communication (6 UOC)
- ARTS2095 Digital Tech and the Self (6 UOC)
- ARTS2128 Art, Activism, Publics (6 UOC)
- ARTS3092 Media in Asia-Pacific (6 UOC)
- ARTS3093 Media Power (6 UOC)
- ARTS3872 Media Publics (6 UOC)
- HUMS2000 Arts Internship (6 UOC)
- MARK1012 Marketing Fundamentals (6 UOC)
- MDIA1000 Time, Space and Experience (6 UOC)
- MDIA1004 News Reporting (6 UOC)
- MDIA2000 Animating Media (6 UOC)
- MDIA2002 Analysing Media Communication (6 UOC)
- MDIA2003 Advanced Media Writing (6 UOC)
- MDIA2007 Political Communication (6 UOC)
- MDIA2010 Serious Games (6 UOC)
- MDIA3006 Production Studio (6 UOC)
- MDIA3007 Media Internship (6 UOC)
- MDIA3009 Brand Comms & Culture (6 UOC)