UNSW Handbook Course - Business Skills in Optometry

Business Skills in Optometry - OPTM7444


	Faculty: Faculty of Science
	School: School of Optometry and Vision Science
	Course Outline: http://www.optom.unsw.edu.au
	Campus: Kensington Campus
	Career: Postgraduate
	Units of Credit: 12
	EFTSL: 0.25000 (more info)
	Indicative Contact Hours per Week: 10
	CSS Contribution Charge:Band (more info)
	Tuition Fee:See Tuition Fee Schedule
	Further Information: See Class Timetable

Description

The Business Skills in Optometry course provides in depth training in business,marketing and management skills relevant to the practice of optometry. Particularly in Marketplace review; Understanding financial management; Identifying potential target markets; Evaluating markets; Reviewing existing product mix; Optimising product/service mix for target markets; Business set-up; Retail sales; Product development; Marketing; Systems and procedures and human resources.

Assumed Knowledge: It is assumed that students have a qualification in optometry and are registered to practice.

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© The University of New South Wales (CRICOS Provider No.: 00098G), 2004-2011. The information contained in this Handbook is indicative only. While every effort is made to keep this information up-to-date, the University reserves the right to discontinue or vary arrangements, programs and courses at any time without notice and at its discretion. While the University will try to avoid or minimise any inconvenience, changes may also be made to programs, courses and staff after enrolment. The University may also set limits on the number of students in a course.