UNSW Handbook - Back to Home

Direct Find

Use this search only if you have an exact code for a Program, Stream, or Course, e.g. 3403, ACCTA13502, ACCT1501 or ACCT*.

Course

IP Strategy and Management - LAWS8148

Faculty: Faculty of Law

School: Faculty of Law

Course Outline: See below

Campus: Sydney

Career: Postgraduate

Units of Credit: 6

EFTSL: 0.12500 (more info)

Indicative Contact Hours per Week: 2

Enrolment Requirements:

Prerequisite: Academic Program must be either 9200 or 5740 or 9231 or 5231 or 9210.

CSS Contribution Charge: 3 (more info)

Tuition Fee: See Tuition Fee Schedule

Further Information: See Class Timetable

View course information for previous years.

Description

This course considers legal, strategic and management issues involved in the use of intellectual property particularly in real world commercial settings. With an emphasis on case studies the course will be of particular interest to both lawyers and non-lawyers in that it provides both a framework to develop an IP strategy and management program, as well as working examples of IP strategy and management in practice.


LLM Specialisation

Recommended Prior Knowledge

This course assumes a working knowledge of intellectual property based on study at undergraduate level or through completion of the postgraduate course LAWS8017 Intellectual Property Law. You will be expected to have an overview of intellectual property law and/or to have read a recent IP textbook or Stewart et al, Intellectual Property in Australia (5th ed) (LexisNexis, 2014).

Course Objectives

A candidate who has successfully completed this course should:
  • have a good understanding of the key core ingredients and variables that affect an IP management program
  • have a framework from which to develop IP management programs
  • have a good understanding of IP valuation methods
  • have a good understanding of the development of a number of strategies to apply in the use and enforcement of IP rights worldwide
  • have a good understanding of the different types of patent searches and their strategic use

Main Topics

The topics will be chosen from the following list:
  • Introduction and fundamentals
  • Presenting the case for IP management
  • Key core ingredients
  • Patent basics, patent searching and strategic use of patent searches
  • IT industry case study
  • Trade mark case study
  • IP valuation and accounting for IP
  • Life sciences case study
  • Worldwide strategies in IP
  • Trade secret strategies
  • Innovation Patent Strategies
  • Copyright Case Study

Assessment

Class Participation 20%
Research Essay 30%
Case Study Essay 50%
View down walkway

Study Levels

Undergraduate Study Postgraudate Study Postgraduate Research Study Non-Award Study

UNSW Quick Links

Apply Online Fees and Financial Assitance Academic Calendar