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Construction Business Practice and Marketing - BENV2813
Students studying

 
Faculty: Faculty of the Built Environment
 
 
School:  Building Construction Management Program
 
 
Course Outline: http://www.fbe.unsw.edu.au/
 
 
Campus: Kensington Campus
 
 
Career: Undergraduate
 
 
Units of Credit: 6
 
 
EFTSL: 0.12500 (more info)
 
 
Indicative Contact Hours per Week: 3
 
 
Fee Band: 3 (more info)
 
 
Further Information: See Class Timetable
 
 

Description

Office management and administration. Branding. Marketing, with particular emphasis on marketing systems, tactics and strategy, market segmentation and the buyer decision process. Market Research.

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© The University of New South Wales (CRICOS Provider No.: 00098G), 2004-2011. The information contained in this Handbook is indicative only. While every effort is made to keep this information up-to-date, the University reserves the right to discontinue or vary arrangements, programs and courses at any time without notice and at its discretion. While the University will try to avoid or minimise any inconvenience, changes may also be made to programs, courses and staff after enrolment. The University may also set limits on the number of students in a course.