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Statistical Methods in Social and Market Research - MATH3831
 Science students

   
   
   
 
Campus: Kensington Campus
 
 
Career: Undergraduate
 
 
Units of Credit: 6
 
 
EFTSL: 0.12500 (more info)
 
 
Indicative Contact Hours per Week: 4
 
 
Enrolment Requirements:
 
 
Prerequisite: MATH2801 or MATH2901.
 
 
Excluded: MATH3931
 
 
Fee Band: 2 (more info)
 
 
Further Information: See Class Timetable
 
  

Description

In this course you will develop skills important for the design and analysis of research in the social sciences and in market research. The specific focus will be on issues related to survey sampling, and questionnaire design and analysis. By the end of this course, you will be able to identify an appropriate survey design for a particular situation, estimate the required sample sizes to achieve a given level of precision, estimate key quantities of interest (typically expressed as averages, totals or ratios), and make inferences about key quantities using their sample estimates. In addition, you will be able to design a questionnaire suitable for answering a key research question, and analyse responses to a questionnaire using a range of modern techniques.

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© The University of New South Wales (CRICOS Provider No.: 00098G), 2004-2011. The information contained in this Handbook is indicative only. While every effort is made to keep this information up-to-date, the University reserves the right to discontinue or vary arrangements, programs and courses at any time without notice and at its discretion. While the University will try to avoid or minimise any inconvenience, changes may also be made to programs, courses and staff after enrolment. The University may also set limits on the number of students in a course.