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 Statistical Methods in Social and Market Research - MATH3831
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 Science students
   
   
   
 
Campus: Kensington Campus
 
 
Career: Undergraduate
 
 
Units of Credit: 6
 
 
EFTSL: 0.125 (more info)
 
 
Contact Hours per Week: 4
 
 
Enrolment Requirements:
 
 
Prerequisite: MATH2801 or MATH2901.
 
 
Excluded: MATH3931
 
 
Fee Band: 2 (more info)
 
 
Further Information: See Class Timetable
 
  

Description

Development of statistical methods for design and analysis of data for social and market research. Review of research methodology. Sample survey design. Statistical aspects of survey design. Statistical aspects of questionnaire design and analysis. Estimation of means, totals, proportions and ratios. Estimation using auxiliary information. Methods for analysing cross-classified data, binary and ordinal responses, assessment, control and quantification of errors in survey research.

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