UNSW Handbook Course - Tourism and Hospitality Operations Management

Tourism and Hospitality Operations Management - TAHM3002


	Faculty: Faculty of Commerce and Economics
	School: School of Marketing
	Campus: Kensington Campus
	Career: Undergraduate
	Units of Credit: 6
	Contact Hours per Week: 3
	Enrolment Requirements:
	Prerequisite: TAHM2002
	Offered: Semester 1 2005
	Fee Band: 2

Description

This course examines the competitive operational methods that Tourism and Hospitality businesses use to achieve their strategic goals. Topics include: environmental scanning; identifying forces driving change; choosing competitive methods; portfolios of products and services; competitive advantage; core competencies as competitive methods; managing service quality; globalisation, multinationals and corporate strategies.

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