UNSW Handbook Plan - Marketing

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Marketing - MARKAR2585


	Faculty: Australian School of Business
	School: School of Marketing
	Contact: graduateresearch.business@unsw.edu.au
	Program: 2585 - Commerce & Economics
	Award(s):
	Master of Philosophy (Research)

Plan Outline

The MPhil program is a full-time program. After completing qualifying courses and/or concurrent prescriptions, research students undertake original research and prepare a research thesis. This must meet high academic standards and be of publishable quality. Normally the thesis shall not exceed 40,000 words. Prior to undertaking research for the thesis, all MPhil candidates must successfully complete a defense of a thesis proposal.

Plan Structure

All MPhil in Marketing students shall study the following core courses:

COMM8001 Introduction to Res Methods (6 UOC)
MARK8992 Seminar in Consumer Behaviour (6 UOC)
MARK8996 Research Seminar in Marketing (6 UOC)

and either

COMM8002 Quantitative Research Methods (6 UOC)

COMM8003 Qualitative Research Methods (6 UOC)

to be determined in consultation with the supervisor and postgraduate research by coordinator

In addition to completing the above courses, students also enrol into the following:

MARK8994 F/T Masters (R) Thesis Mktg (24 UOC)

All other MPhil program information for this plan is contained in the program record. Please use the back button on your browser or, alternatively, search via program code (the last four digits of this plan number) using QuickFind on the left-hand side of this page.

Further Information

Prospective students are strongly advised to make contact with the Australian School of Business Research Office to establish a potential supervisor before applying for research study at the University.

Please refer to the following web-page for further information on how to apply, scholarships, English language requirements, thesis preparation and other research related matters: www.unsw.edu.au/futurestudents/research

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© The University of New South Wales (CRICOS Provider No.: 00098G), 2004-2011. The information contained in this Handbook is indicative only. While every effort is made to keep this information up-to-date, the University reserves the right to discontinue or vary arrangements, programs and courses at any time without notice and at its discretion. While the University will try to avoid or minimise any inconvenience, changes may also be made to programs, courses and staff after enrolment. The University may also set limits on the number of students in a course.