Business Skills in Optometry - OPTM7444

Faculty: Faculty of Science

School: School of Optometry and Vision Science

Course Outline:

Campus: Sydney

Career: Postgraduate

Units of Credit: 12

EFTSL: 0.25000 (more info)

Indicative Contact Hours per Week: 10

CSS Contribution Charge: 2 (more info)

Tuition Fee: See Tuition Fee Schedule

Further Information: See Class Timetable

View course information for previous years.


The Business Skills in Optometry course provides in depth training in business,marketing and management skills relevant to the practice of optometry. Particularly in Marketplace review; Understanding financial management; Identifying potential target markets; Evaluating markets; Reviewing existing product mix; Optimising product/service mix for target markets; Business set-up; Retail sales; Product development; Marketing; Systems and procedures and human resources.

Assumed Knowledge: It is assumed that students have a qualification in optometry and are registered to practice.


Study Levels

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