Strategic Management - ZBUS8101
Faculty: UNSW Canberra at ADFA
School: School of Business @ UNSW Canberra at ADFA
Course Outline: ZBUS8101 Course Outline
Campus: UNSW Canberra at ADFA
Career: Postgraduate
Units of Credit: 6
EFTSL: 0.12500 (more info)
Indicative Contact Hours per Week: 3
Enrolment Requirements:
Restricted to students enrolled in Graduate Diploma or Masters programs.
CSS Contribution Charge: 3 (more info)
Tuition Fee: See Tuition Fee Schedule
Further Information: See Class Timetable
View course information for previous years.
Description
Learning Outcomes
1. analyse and evaluate an organisation in its context from a strategic perspective;
2. determine appropriate strategic directions for an organisation; and
3. define and recommend a course of action that is consistent with the recommended strategic direction.
You are expected to achieve these outcomes in accord with the codes of ethics and behaviour endorsed by the UNSW.
Delivery
Topics
- Introduction and definitions;
- Business strategy analysis;
- Business strategy decision-making;
- The external business environment;
- Industry life cycle;
- Resources, capabilities and compeditive advantage;
- Analysis of compeditive advantage;
- Measuring performance and gap analysis;
- Multi-business corporate strategy, vertical integration, and diversification;
- International corporate strategy;
- Implimenting strategy;
- Changes in strategic management; and
- Revision.
Assesment
Case Analysis - 35%
Essay 2 - 50%
Course Texts
1. Hubbard, G and P Beamish, 2011 “Strategic Management: Thinking, Analysis, Action”, 4th Ed, Pearson Australia. (H&B)
2. Grant, R, 2011 “Contemporary Strategy Analysis”, 7th Ed, Wiley (RG)
Recommended Texts
Nil
Study Levels
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