Global Business and Multinational Enterprise - MGMT5601

The course surveys the theory and practice of global business and the multinational enterprise (MNE). The main topics covered in the course include: the globalisation of business and the challenge of dynamic political, economic, social environments; the impact of cultural differences on international business transactions and international management; the evolution and development of the MNE and alternative contractual modes (exporting, licensing, franchising, international acquisitions, joint ventures and strategic alliances); theories of the internationalisation process and foreign direct investment; and the relationship of multinationals with governments and issues of political risk.