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Campus: Kensington Campus
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Career: Postgraduate
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Units of Credit: 6
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Contact Hours per Week: 3
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Enrolment Requirements:
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Prerequisite or corequisite: MARK5800 or MARK5801
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Description
Examines and discusses contemporary global tourism issues from the perspectives of government, business and customers/visitors. Issues include crisis management, recovery strategies for disaster-hit destinations, sustainable tourism, technological contribution to the global tourism industry, development of cultural and nature-based tourism, and the conflicting imperatives of economic gains vs social impacts of tourism in developing societies.
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