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Campus: Kensington Campus
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Career: Postgraduate
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Units of Credit: 6
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Contact Hours per Week: 3
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Enrolment Requirements:
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Prerequisite: IBUS5601 or MGMT5601; Corequisite: IBUS5603 or MGMT5603
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Excluded: MARK5958
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Description
This course explores entrepreneurship (and intrapreneurship) in both large and small firms, recognising the increasing crucial role of the international dimension. Key questions addressed include: What is an entrepreneur? What opportunities and challenges do entrepreneurs face (or create) in the international arena? How can these opportunities and challenges be managed creatively and effectively? These questions are addressed from both economic and behavioural perspectives. An emphasis is placed on: the processes of innovation and entrepreneurship; identifying opportunities; planning for and managing a growing venture in the international marketplace from a variety of functional perspectives; and developing an entrepreneurial mindset. Central to this course is the integration of theory and oractice, building on previous courses, Student participation through case analyses, experiential exercises and workshops, project work, symposiums with industry practitioners, and reflective learning underpins the course.
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